Insurance comparison

Fresh TOP 5 positions for Insuranse keywords.

Keyword: [health insurance]
1. http://www.healthinsurance.org/
Description: Official site of the Health Insurance Resource Center, where you
Keywords: health insurance, affordable health insurance, free health insurance quote, self employed health ins…
2. http://en.wikipedia.org/wiki/Health_insurance
Keywords: Health insurance,Articles needing additional references from December 2007,2007,2008,Adverse selecti…
Keyword: [insurance]
1. http://en.wikipedia.org/wiki/Insurance
Keywords: Insurance,Articles needing additional references from May 2008,Articles with unsourced statements si…
2. http://www.aig.com/
Description: AIG insurance products and services in United States offering auto insurance, life insurance, accident and health insurance, environmental coverage, property and casualty, retirement services, and mor…
Keywords: insurance life insurance auto insurance quotes health insurance retirement services environmental p…
Keyword: [life insurance]
1. http://en.wikipedia.org/wiki/Life_insurance
Keywords: Life insurance,Cleanup from March 2008,Articles needing additional references from May 2008,Articles…
2. http://www.insurance.va.gov/

Fresh TOP 5 positions for Insuranse keywords.
Keyword: [health insurance]
1. http://www.healthinsurance.org/
Description: Official site of the Health Insurance Resource Center, where you
Keywords: health insurance, affordable health insurance, free health insurance quote, self employed health ins…
2. http://en.wikipedia.org/wiki/Health_insurance
Keywords: Health insurance,Articles needing additional references from December 2007,2007,2008,Adverse selecti…
Keyword: [insurance]
1. http://en.wikipedia.org/wiki/Insurance
Keywords: Insurance,Articles needing additional references from May 2008,Articles with unsourced statements si…
2. http://www.aig.com/
Description: AIG insurance products and services in United States offering auto insurance, life insurance, accident and health insurance, environmental coverage, property and casualty, retirement services, and mor…
Keywords: insurance life insurance auto insurance quotes health insurance retirement services environmental p…
Keyword: [life insurance]
1. http://en.wikipedia.org/wiki/Life_insurance
Keywords: Life insurance,Cleanup from March 2008,Articles needing additional references from May 2008,Articles…
2. http://www.insurance.va.gov/
Keyword: [auto insurance]
1. http://www.gmacinsurance.com/
Description: GMAC Insurance offers affordable auto and car insurance quotes as well as motorcycle, homeowners, and rv insurance quotes and rates online. Free online quotes for the insurance coverage you want.
Keywords: auto insurance, car insurance, homeowners insurance, rv insurance, motorcycle insurance, online insu…

As the search frequency, which means - and the number of potential customers as well, keywords group based on “auto insurance” deservedly took the lead three, yielding only “car insurance” populariry.
That means that any web site that can climb into the TOP10 on the main combinations of “auto insurance” keywords and phrases will be able to gain significantly huge search traffic and earn a great money advertising insurance companies and insurance web sites.
Let’s look at the first Top 10 in this topic - for the keywords popularity:

auto insurance 3625380
insurance automobile 3625380
list of auto insurance 3625380
what is auto insurance 3625380
auto insurance 2614197
automobile insurance 1740644
auto mobile insurance 1740644
online auto insurance quote 739860
quotes on auto insurance 669388
auto insurance and quotes 669388

Nothing unexpected, just a base for future 3-4 complex combinations of words and phrases…

The next TOP10 - phrases frequency search in search engines (analysis was performed on a mixed principle - Google and Yahoo). Each of the systems had half the results in the overall statistics:

auto insurance 62300000
auto+insurance 54900000 (exact word or phrase)
auto insurance quotes 9470000
auto+insurance+quotes 5400000 (exact word or phrase)
automobile insurance 4620000
auto insurance quote 4600000
auto insurance rates 4060000
cheap auto insurance 2430000
free auto insurance quote 2110000
insurance auto insurance 1960000
auto insurance company 1950000
online auto insurance 1830000
auto cheap insurance 1800000
auto insurance in 1330000
auto insurance rating 1240000
This sample deliberately gave more results that the distribution of the number of searches on related words could be seemed. Because of the large number of searches with “exact word or phrase” with only 10 results such mass keywords combination as “cheap ***” & “*** company” are not visible.

The next statistical sampling Costs Per Click Top10, based on an analysis of the value of clicks in advertising campaigns Adwords. Nothing new here to open - a popular theme, the theme of the massive, highly competitive and, accordingly - the high cost of clicks and advertising in general:

auto insurance plan quote $52.71
online auto insurance quotes $49.28
auto insurance compare $48.70
auto california insurance online $46.84
insurance quote auto $45.18
compare auto insurance rates $44.86
allstate auto insurance $44.84
compare auto insurance $43.76
auto insurance comparisons $42.86
auto insurance cheap $40.76

This list has deliberately failed to show regional searche such as “cheap auto insurance texas” or “auto insurance california”, the price of which may be even higher than shown in this list. Please note that the results show the maximum bids ever, so the average real value of clicks in 5-8 times lower, and in certain periods may be reduced up to 20-30 times.

“Life insurance” - search monster number 2 by queries popularity on the Internet insurance searches after “Car insurance”. Respectively, and “life insurance comparision” searches will also be in top ratings, resulting in high rates, bids and earnings and also the highest level of competition.
Сonsidering the number, costs and popularity of searches in this category, we can immmediately draw attention to the high bids prices that cause and the appropriate level of competition. For example:
life insurance cost comparison 58.00$
life insurance term comparison 50.05$
compare term life insurance quote 44.50$
life insurance comparisons 36.09$

But in assessing the value of clicks should take also the competition level:
life insurance cost comparison - search popularity <25 per day
life insurance comparisons - search popularity ~4200 per day

So thus we can conclude that keyword “life insurance cost comparison” is less interesting than option “life insurance comparisons” (at least based on the average hit theory) - but only if you do not plan to take first place in the search for both requests.

Fifteen of the most popular phrases for “life insurance” searches with CPC higher than 4 dollars:
what is life insurance 485766 $4.76
life+insurance 485766 $36.26
life insurance 259321 $35.73
life term insurance 215809 $13.61
term+life+insurance 215809 $25.32
insurance life term 162396 $14.78
life insurance term 147081 $50.03
about term life insurance 147081 $19.42
what is term life insurance 147081 $10.74
life insurance quotes 126591 $30.76
life+insurance+quote 101369 $24.56
quote for life insurance 101369 $22.76
life+insurance+quotes 101369 $25.08
term life insurance 101081 $26.37
quotes on life insurance 98927 $22.66

Fifteen of the most expensive phrases with SP (search popularity) more than 1000 per day:
life insurance settlements 12781 $51.92
life insurance term 147081 $50.03
universal life insurance quotes 2198 $43.94
compare life insurance quotes 1794 $43.90
online life insurance 5743 $43.66
term life insurance policies 2524 $43.06
affordable life insurance 3013 $42.06
life insurance rate 6964 $39.40
universal life insurance quote 1729 $38.49
whole life insurance quote 4292 $37.94
global life insurance 1025 $37.73
free life insurance quote 3872 $37.26
life insurance comparisons 2074 $36.47
whole life insurance quotes 4375 $36.39
life insurance 485766 $36.26

Here are the main parameters of bids, prices and market size. Further author gives to you and be very grateful for any comments.

Car insurance comparison theme. Whether customer want to conduct a detailed Car insurance side-by-side comparison or to shop for low insurance rates, hi must find an insurance comparison web site.
To create this site, you as webmaster should thoroughly review the situation in the market of Internet insurance and find those words and phrases that can bring to the site of the largest possible number of visitors. Indeed, the very number of visitors has already guaranteed and what you really need - to force them to drop a look on your web site, rather than on a competitor’s…

Car insurance comparison - the most popular phrase in a number of keywords group “insurance comparison“.
Look at the search per hour numbers:
car insurance comparison 1386
life insurance comparison 461
auto comparison insurance 243
car insurance comparison rate 221
travel insurance comparison 212
auto insurance comparison 199
comparison home insurance 191
insurance comparison 92
auto comparison insurance rate 91
dental insurance comparison 83
pet insurance comparison 79
car comparison insurance 38

3 from first 12 most popular search phrases insurance comparison combinations contains word “Car” : car insurance comparison; car insurance comparison rate; car comparison insurance. Which room to work!

And, moreover, very good paid work - look at Top10 CPC (costs per click):
car insurance price comparison $20.07
car insurance comparison $15.71
car insurance rate comparison $13.84
car insurance comparison uk $10.30
long term care insurance comparison $9.43
car comparison insurance $8.86
comparison car insurance $7.56
car insurance comparison rate $4.34
car insurance quote comparison $0.05
car insurance comparison australia $0.05

It remains only to analise numbers once more, check the capabilities and - to the job!